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Why You Need Social Media Analytics

Why You Need Social Media Analytics

If you’re wondering why you need social media analytics, consider this – social media marketing plays such a critical role in overall marketing success- especially now, in 2021. Social media analytics tools available to us are a critical source of strategic marketing information.

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The Top 10 Ways To Grow on Instagram

The Top 10 Ways To Grow on Instagram

It’s no secret that Instagram has become a cornerstone of many brands’ social media presence. This single social channel alone can build an engaged audience, drive profitable traffic to landing pages, and grow conversions. With that said, let’s get into the top 10 ways to grow on Instagram.

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The Top 15 Tips for Working with a Website Designer

The Top 15 Tips for Working with a Website Designer

Working with a web designer doesn’t have to be painful. Once you decide on your website needs, you’ll find a designer, and provide them with the information they need to get your work out on time. Here is a checklist of The Top 15 Tips for Working with a Website Designer to make the process smoother and much more enjoyable.

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Why Your Business Needs a Dedicated Social Media Manager

Why Your Business Needs a Dedicated Social Media Manager

Social media is one of the most powerful and efficient ways to market your business, regardless of its size and age. It is no longer just a discretionary marketing tool. However, many business owners will overlook this position. This can be harmful overall. Here are the top reasons why your business needs a dedicated social media manager. 

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Finding Your Audience: Who They Are and Who They’re Not

Finding Your Audience: Who They Are and Who They’re Not

Are you launching a new brand, product or service? Understanding the market landscape and who your audience is will help you minimize any risks and allow you to focus on your brand marketing efforts in the most productive and cost-effective way possible. Here are a few key ways of finding your audience.

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20 of the Best Tools to Improve Your Content Writing

20 of the Best Tools to Improve Your Content Writing

As a content writer, you aim to publish the best articles for your audience. However, unless you’re a super experienced copywriter, you may realize that you need some extra help. To simplify your work and to produce unique content, we want to talk about 20 of the best tools to improve your content writing.

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The Top 8 Marketing Tools for Musicians

The Top 8 Marketing Tools for Musicians

It isn’t a secret that the digital music landscape is over-saturated. While this can seem overwhelming and even discouraging to up-and-coming artists, the proliferation of music platforms has had a democratizing effect. There are wonderful tools that are built for helping musicians in creating, organizing, and distributing content so that it reaches the right people at the right time. Let’s take a look at the top 8 marketing tools for musicians.

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7 Must-Have Tools for Social Media Marketing

7 Must-Have Tools for Social Media Marketing

From getting more sales to building up your brand loyalty, social media marketing can do a lot for your online presence- and if this COVID-19 pandemic has taught us anything about our businesses, it’s that we need to be prepared to move everything completely online.

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How to Make a Great First Impression With Your Website

How to Make a Great First Impression With Your Website

They say that it only takes visitors 50 milliseconds to form a first impression of your website. If you’ve ever clicked on a website only to immediately hit the back button, you know that this is true. The first impression you give online is either going to make visitors want to stick around on your website and perhaps become a customer, or it will make them want to leave. Ultimately, your website is the face of your business. It is your “front door”, if you will. Es muy importante.

There are thousands of pre-made templates and themes that can make creating a website “easy.” However, a simple off-the-shelf website is not going to differentiate you in today’s competitive landscape.

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5 Great New Rules of Marketing in 2021

5 Great New Rules of Marketing in 2021

Most people do not realize that the rules of marketing have changed. Lets discuss the 5 new rules of marketing in 2021. Most small businesses I advise still rely on traditional advertising models, assuming they can create enough media “noise” to get customers’ attention and sway them. They are unaware of the new rules of marketing in 2021 for any product or service.

You don’t realize that person-to-person noise now dominates all channels through social media, effectively hiding business marketing messages. You now need a personal context in your marketing to get results.

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Answering Your Hard Question, How to Build My Brand? 3 Life-changing tips from a pro!

Answering Your Hard Question, How to Build My Brand? 3 Life-changing tips from a pro!

The basis for building a strong brand is being consistent in communication and experience across every platform. However, we’d argue it’s also critical to be unique and memorable. There are so many options for products and services in 2021, and with more and more businesses coming online it is critical that your first impression is your best!

Let’s look at the 3 phases of how to build your brand effectively.

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New Music Friday: KADY – Truck Boy

New Music Friday: KADY – Truck Boy

 KADY (pronounced kay – dee), is a country-pop band based in Los Angeles, CA. For members Drew Frey and Keturah Church,  since landing in LA almost four years ago, their lives have been about trusting the process and finding ways to make something out of nothing. Frey from a small...

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How to Support Small Business Without Spending A Penny!

How to Support Small Business Without Spending A Penny!

I know I most certainly can’t live without my favorite local spots (s/o Hopsmith Tavern and Pins Mechanical,) and we shouldn’t have to. Fortunately, there are many ways you can support small business without spending a penny! Imagine saying goodbye to your favorite local coffee shop,...

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What Type of Data Do Websites Collect About You?

What Type of Data Do Websites Collect About You?

Since the birth of the internet, website analytics and tracking software has constantly evolved and gotten more complex. Used mainly for business and marketing, most data collection software can account various details about a visitor whenever the website is visited. In today’s post, we...

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